寵物行銷情報

找到下一個寵物行銷主題。

瀏覽具來源依據的寵物議題、配對真實商品，並在內容接觸消費者前擋下高風險宣稱。

目錄議題訊號場

目錄更新延遲

16 筆議題已映射節點大小＝來源數顏色＝宣稱風險

目錄更新延遲議題資料截至 2026年6月18日研究資料流: 資料最新

個品牌: 1,093
項商品: 1,261
筆安全議題: 439

工作流程示例 · 台灣

看一段高風險文案，如何變成可審核的行銷素材組。

這是實際產品流程示範，不是客戶成效案例。議題由 Radar 帶入；商品資訊則清楚標示為「品牌自行確認輸入」的示範資料。

01 / 議題脈絡

編輯選題 · 不假稱熱門趨勢

消費者如何理解單一蛋白標示

以品牌確認的成分與證據說明商品標示；任何結果或療效宣稱仍須審查。

來源: Moduly 編輯行事曆
市場: GLOBAL
使用狀態: 必須審查

02 / 品牌已確認資訊

示範資料 · 品牌已確認

此配方的唯一動物性蛋白來源為雞肉。

必須與品牌核准的包裝及成分證據一致。

目錄候選資料≠品牌確認事實

03 / 送入 Claim Guard 的原稿

P0 已封鎖tw-public-preview-2026-07-14.2

單一蛋白配方能改善過敏，讓毛孩不再反覆搔癢。

命中字眼: 改善過敏
實際台灣公開版規則引擎: BLOCKED_REGULATORY

較低風險的改寫方向

本配方的動物性蛋白來源為雞肉。請依包裝完整成分表與寵物個別狀況選擇；若持續搔癢，請諮詢獸醫師。

NO_P0_FOUND · 未命中 P0 不等於合法核准；完整語境、商品分類與證據仍須人工審查。

04 / 可審核素材組

已可交由人工審核

黃金獵犬與灰貓在質感居家空間中的寫實行銷示範圖片。 — 生成視覺 · 示範品牌中立示範 · 無客戶標誌 · 尚未發布

單一蛋白寵物食品標示，應該怎麼看？

說明「單一動物性蛋白來源」，不延伸成健康療效承諾。
示範在包裝何處確認成分與交叉污染相關說明。
把商品事實、過敏知識與獸醫建議清楚分開。

較低風險旅行編輯題材

犬隻夏季旅行準備清單

依品牌真實的旅行用品，整理實用的打包與日常作息指南。

來源 Moduly 編輯行事曆規劃依據 規劃提示，不是量測趨勢

標準發布前檢查查看議題

需審查skin／coat同儕審查研究 · 僅限人工建立 brief

Chronic Rupture of the Calcaneal Tendon in a Bitch - Treatment with Autologous Fascia Lata Graft Associated with Polypropylene Mesh

New peer-reviewed research relevant to skin coat for dogs. Open the source and attach brand-owned evidence before making any product claim.

此標題與摘要保留來源原文，避免翻譯改變研究或安全事件的含義。

來源 Acta Scientiae Veterinariae發布日期 2026年7月19日 · 2024

需要宣稱審查查看議題

較低風險生活豐富化編輯題材

炎熱天氣的貓咪室內豐富化

把遊戲、餵食與休息習慣規劃成實用內容系列，不加入未經證實的健康宣稱。

來源 Moduly 編輯行事曆規劃依據 規劃提示，不是量測趨勢

標準發布前檢查查看議題

需審查食品編輯題材

消費者如何閱讀單一蛋白標示

以品牌確認的成分與證據解說商品標示；任何效果宣稱仍須審查。

來源 Moduly 編輯行事曆規劃依據 規劃提示，不是量測趨勢

需要宣稱審查查看議題

較低風險新寵物編輯題材

新寵物到家第一週用品清單

依飼主確認的必需品、日常作息與商品事實，整理實用清單。

來源 Moduly 編輯行事曆規劃依據 規劃提示，不是量測趨勢

標準發布前檢查查看議題

需審查dental／care同儕審查研究 · 僅限人工建立 brief

Adherence to dental home care in dogs with periodontitis: a post-treatment survey.

New peer-reviewed research relevant to dental care for dogs. Open the source and attach brand-owned evidence before making any product claim.

此標題與摘要保留來源原文，避免翻譯改變研究或安全事件的含義。

來源 Acta veterinaria Scandinavica發布日期 2026年7月27日 · 2023

需要宣稱審查查看議題

較低風險生活豐富化編輯題材

不過度購買的玩具輪替方法

從商品照護與輪替建立實用內容，不虛構行為改善效果。

來源 Moduly 編輯行事曆規劃依據 規劃提示，不是量測趨勢

標準發布前檢查查看議題

需審查法規與宣稱編輯題材

用白話看懂寵物商品包裝宣稱

製作類別知識內容，清楚區分商品事實、行銷宣稱與療效宣稱。

來源 Moduly 編輯行事曆規劃依據 規劃提示，不是量測趨勢

需要宣稱審查查看議題

較低風險旅行編輯題材

寵物旅行返家後的作息調整

以熟悉的餵食、散步、遊戲與休息習慣，規劃平穩返家內容系列。

來源 Moduly 編輯行事曆規劃依據 規劃提示，不是量測趨勢

標準發布前檢查查看議題

需審查dental／care同儕審查研究 · 僅限人工建立 brief

Findings from the Dog Aging Project: home-prepared diets for companion dogs feature diverse ingredients, and few are nutritionally complete.

New peer-reviewed research relevant to dental care for dogs. Open the source and attach brand-owned evidence before making any product claim.

此標題與摘要保留來源原文，避免翻譯改變研究或安全事件的含義。

來源 American journal of veterinary research發布日期 2026年7月18日 · 2025

需要宣稱審查查看議題

較低風險商品指南編輯題材

寵物商品尺寸表應該包含什麼

用品牌確認的版型資料說明量測方式、商品尺寸與換貨步驟。

來源 Moduly 編輯行事曆規劃依據 規劃提示，不是量測趨勢

標準發布前檢查查看議題

需審查商品指南編輯題材

New peer-reviewed research relevant to nutrition for cats. Open the source and attach brand-owned evidence before making any product claim.

此標題與摘要保留來源原文，避免翻譯改變研究或安全事件的含義。

來源 Veterinary Sciences發布日期 2026年7月19日 · 2025

需要宣稱審查查看議題

找到下一個寵物行銷主題。

消費者如何理解單一蛋白標示

單一蛋白寵物食品標示，應該怎麼看？

行銷機會

犬隻夏季旅行準備清單

Chronic Rupture of the Calcaneal Tendon in a Bitch - Treatment with Autologous Fascia Lata Graft Associated with Polypropylene Mesh

炎熱天氣的貓咪室內豐富化

消費者如何閱讀單一蛋白標示

新寵物到家第一週用品清單

Adherence to dental home care in dogs with periodontitis: a post-treatment survey.

不過度購買的玩具輪替方法

用白話看懂寵物商品包裝宣稱

寵物旅行返家後的作息調整

Findings from the Dog Aging Project: home-prepared diets for companion dogs feature diverse ingredients, and few are nutritionally complete.

寵物商品尺寸表應該包含什麼

日常胸背帶合身指南

多寵家庭的用品整理清單

Pigs in heaven: Enhancing the lives of breeding boars.

寵物食品開封後保存指南

Perceptions of barriers to providing good cat care in Malaysian clinical practices

從核准標示建立成分詞彙表

Consumer Acceptance of Sustainable Cat Diets: A Survey of 1380 Cat Guardians.

Frailty and Mortality Risk Among Dogs with Extreme Longevity: Development and Predictive Validity of a Clinical Frailty Index in the Exceptional Aging in Rottweilers Study.

Management of Osteoarthritis and Joint Support Using Feed Supplements: A Scoping Review of Undenatured Type II Collagen and Boswellia serrata.

Piloting an International Comparison of Readily Accessible Online English Language Advice Surrounding Responsible Cat Ownership.

Systematic Review and Meta-Analysis of Quality Claims Associated with Fresh Pet Food: Evaluating Scientific Evidence for Additives, Ingredient Quality, and Effects of Processing in Pet Nutrition

Welfare and Enrichment of Managed Nocturnal Species, Supported by Technology

When Care Faces Violence: Anticipatory Grief, Chronic Vigilance, and Ambiguous Loss Among Street Dog Care-Givers in Istanbul

Changes in behaviour and serotonergic system of Atlantic salmon (Salmo salar) fry related to different levels of black soldier fly larvae meal inclusion in the diet: Exploring the use of nutritional enrichment for its use as positive welfare in aquaculture.

More than space: how enclosure complexity and environmental enrichment shape behaviour and welfare in captive snakes

Structural enrichment promotes natural behaviour and welfare of captive gilthead seabream broodstock

Diet-related feline lower urinary tract disease in a mixed-breed angora cat: a case report

Intravenous Lipid Emulsion for the Treatment of Ivermectin Toxicity in a Cat: A Case Report

Physiotherapy enhances gait stability in a forelimb-amputated dog undergoing postoperative radiotherapy: a case report.

Perch-based enrichment and broiler growth, welfare and behaviour.

THE EFFECTIVENESS OF DEMODICOSIS MANAGEMENT IN PEKING DOGS USING A COMBINATION OF IVERMECTIN AND AMITRAZ

Demography, common disorders and mortality of Boxer dogs under primary veterinary care in the UK

Is it now time to iron out the wrinkles? Health of Shar Pei dogs under primary veterinary care in the UK

Respiratory Arrest and Reversible Dilated Cardiomyopathy in a Hypothyroid Dog With Chronic Collapsing Episodes Progressing to Myxedema Crisis

Single-cell transcriptomics reveal extracellular vesicles secretion with a cardiomyocyte proteostasis signature during pathological remodeling.

Yorkshire Terriers under primary veterinary care in the UK – demography and disorders

Variations in body condition score, inflammatory and metabolic biomarkers predict cognitive changes in clinically healthy senior cats.

Which aspects of the everyday behavior of older dogs correlate with performance on a visuo-spatial memory test and the canine cognitive dysfunction rating scale (CCDR)?

Can cultivated hamster cells compete with chicken meat? Insights on acceptance and digestibility in domestic cats.

Case Report: Infertility in bitches at a German Shepherd breeding center and nutritional management.

Diet-induced metabolic and faecal microbiome responses in pet dogs fed a minimally processed versus extruded kibble diet.

Does the definition of human ultra-processed foods apply to dog and cat foods? A review of pet food processing techniques, their impact on health, and a call for pet food processing classification.

Insights into the influence of dog and guardian demographics, nutrition, and relationship on raw feeding practices.

Long-term effects of motivational interviewing vs. traditional counseling on dog owners' adherence to veterinary dental home care: a three-year follow-up study.

Metabolic profiles show few differences in serum amino acid, one-carbon, and fatty acid compounds in dogs fed a plant-based ("vegan") or meat-based diet.

Pet food choices in transition: how owner demographics and diets influence pet food selection and the acceptance of alternative protein sources in pet feeding.

Surgical outcomes in canine lymphoplasmacytic stomatitis: a retrospective study of 42 dogs (2012-2022).

The effects of Sijunzi decoction-supplemented cat food on physiological parameters and gut microbiota in healthy adult cats.

Advocating for incorporating public veterinary health care into human health systems

Longitudinal changes in bodyweight, body condition, and muscle condition in ageing pet cats: findings from the Cat Prospective Ageing and Welfare Study

Patterns of morbidity, multimorbidity, and mortality in aging cats: findings from seven years of the Cat Prospective Ageing and Welfare Study

Veterinary clients value animal welfare and environmental sustainability in pet food choices

Clinico-pathological studies on granulosa cell tumor in a Shitzu dog

Assessing the safety and suitability of using silver vine as an olfactory enrichment for cats.

Adult male cats consuming diets ranging in crude protein from 85% to 160% of AAFCO recommendations have different respiratory quotients, energy expenditure, gross, digestible, metabolizable, and net energy, but not physical activity, nitrogen losses, and heat increment of feeding

Concentrations of Maillard reaction products and advanced glycation end-products in commercially available extruded dry, retorted wet, and mildly cooked (fresh) cat foods from the UK and US.

Diet format, protein, amino acids, salt, and osmolytes, as well as water viscosity, affect water consumption in domestic cats: a scoping review of 32 publications (published from 1975 to 2025) on water intake, hydration status, and related health outcomes.

Food supplemented with a novel fiber blend containing soluble and insoluble fiber supported growth and fecal parameters indicative of gastrointestinal health in kittens.

Gait, skin and coat, and plasma cytokine changes in response to exercise and trace mineral source.

Influence of dietary inclusion of black soldier fly larvae protein hydrolysates on nutritional indicators and cardiac-related biomarkers of adult Beagle dogs.

Postprandial plasma amino acid, glucose, and insulin responses in healthy dogs following the consumption of extruded diets containing cricket powder or poultry meal.

Revisiting feline urinary tract health: the role of diet and acidifying agents in urolith prevention and long-term cat health.

Water intake and consumption behavior of colony and privately-owned healthy domestic cats fed 100% dry, 50% dry and 50% wet, and 100% wet diets: a comparison of research and home environments.

Effects of species-relevant auditory stimuli on stress in cats exposed to novel environment.

Predictors of the Use of Enrichment Items in Colony Housed Shelter Cats.

Types of Environmental Enrichments Offered for Cats and their Association with Housing Features and Cat Personality.

Voluntary acceptance of nutrient-enriched water supplement and promotion of water intake in clinically dehydrated cats.

2025 FelineVMA feline oral health and dental care guidelines

Periodontal disease in cats under primary veterinary care in the UK: frequency and risk factors

Shelter to Home: Surveys of Early Post-Adoption Experiences with More Than 22,000 Dog and Cat Adopters

Effects of Hydration and a Hyaluronic Acid-Containing Lozenge on Voice Parameters in Conjunction With a Vocal Loading Test.

Gonadectomy status and age are associated with variable risk of overweight or obese outcomes in 15 dog breeds: a retrospective cohort study using data from primary care veterinary clinics.

Post-exercise management of exertional hyperthermia in dogs participating in dog sport (canicross) events in the UK.

Assessment of Dental Pathology Using Visual Oral Examination in 1082 Dogs in T&#xfc;rkiye.

Effectiveness of a Daily Honeycomb-Shaped Dental Chew in Reducing Calculus, Plaque, Gingivitis and Malodor in Dogs.

Assessment of Dental Pathology Using Visual Oral Examination in 1082 Dogs in Türkiye.